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Current Openings



Company

The Trail Conservancy

Position

Communications Director

Job Posted
08/12/26
About the Organization
The Trail Conservancy’s mission is to protect, enhance, and connect the Ann and Roy Butler Hike-and-Bike Trail at Lady Bird Lake for the benefit of all. In partnership with the City of Austin and the community, TTC cares for one of Austin’s most used and beloved public spaces. Our work includes ecological restoration, capital improvements, operations and maintenance, community programs, public events, and long-term stewardship of the Trail.
Job Description

The Trail Conservancy is entering an important period of growth, guided by an ambitious 2026–2031 strategic plan. The Communications Director will help shape how Austin understands TTC’s mission, impact, partnerships, and vision for the Trail. Reporting to the Chief of External Affairs, the Director will lead TTC’s integrated communications and marketing strategy, supervise the Marketing Supervisor, and manage the systems and external partners needed to carry out the work. This role combines strategic leadership with hands-on execution, including advising senior leaders, overseeing content and digital channels, strengthening media and community engagement and guiding communications during complex public issues.

Key Responsibilities Communications Strategy and Leadership

- Develop and lead an annual communications and marketing plan aligned with TTC’s strategic plan and External Affairs priorities.

- Identify key audiences and establish clear objectives, messages, and strategies for each.

- Serve as a strategic communications adviser to the Chief of External Affairs, CEO, leadership team, and other staff.

- Partner with the Chief of External Affairs on communications related to City partnerships, public affairs, government relations, and issues affecting the Trail.

- Establish editorial, approval, and planning processes that promote accuracy, consistency, responsiveness, and appropriate executive oversight.

- Set measurable communications goals, monitor performance, and recommend adjustments based on data, community feedback, and emerging needs. To view the full job announcement and submit your application, please visit:

https://the-trail-conservancy.breezy.hr/p/ac767146ff5c-communications-director?state=published.


Candidate Qualifications

● Approximately seven or more years of experience in communications, public relations, marketing, journalism, public affairs, or a related field.

● At least two years of experience supervising employees or leading the work of communications professionals, consultants, or substantial cross-functional teams.

● Demonstrated success developing and implementing an organization-wide communications strategy.

● Excellent writing, editing, presentation, and verbal communication skills.

● Experience with media relations, executive communications, reputation management, or sensitive communications issues.

● Experience managing digital communications and using data to improve results.

● Strong project-management and decision-making skills.

● Demonstrated ability to communicate effectively and respectfully with audiences from varied backgrounds and perspectives. Relevant professional experience may have been gained through employment, consulting, freelance work, community leadership, military service, education, or other settings. A particular college degree is not required. Experience That Would Be Helpful

● Communications experience in a nonprofit, public-sector, civic, environmental, parks, cultural, advocacy, or other public-serving organization.

● Experience communicating about government partnerships, public projects, fundraising, memberships, sponsorships, or capital initiatives.

● Familiarity with Austin’s communities, civic environment, or media landscape.

● Experience with common website, email, social media, analytics, media monitoring, design, and project management platforms. We know that qualified candidates bring different combinations of experience. Applicants who meet many, but not every, preferred qualification are encouraged to apply.

How to Apply
Apply via The Trail Conservancy Portal: https://the-trail-conservancy.breezy.hr/p/ac767146ff5c-communications-director?state=published

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